Target Audience

We have decided that our documentary will be aimed at teenagers/young adults, between the ages of about 16-28. This is because it is quite light hearted and comical, which may not be as enjoyed by an older demographic as they may not understand the type of humour in which we have approached our documentary with.

It is targetted at both genders- we do not feel that anything in our documentary specifies it to either gender. There is nothing particularly feminine nor masculine about documentary, therefore I would class it as "unisex."

The documentary is not targeted at one single social grade, but many. We have decided that our target audience would be between the grades of D (semi/unskilled manual workers) and B (intermediate managerial, administrative or professional people) and this is because the documentary does not have any factual input, and therefore anyone can watch it and understand it, and hopefully enjoy it.

The documentary is not aimed at a particular ethnic group, despite different ethnicities having different sense of humour we like to think it could make almost anyone crack a smile.